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When 50 Cent partnered with Vitamin Water to endorse the brand, he didn't want cash. He wanted equity. Three years later, Vitamin Water was acquired by Coca-Cola resulting in a payday of $100m for 50 Cent.
Sep 27, 2023
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Jan 20, 2023 · What's more, his deal with Vitaminwater began in October 2004, and when Glaceau was sold to Coca-Cola in May 2007, the rapper got paid. “People ...
Nov 26, 2022 · Back in 2004, Glacéau offered 50 Cent a stake in VitaminWater. YouTube/50Cent. The Coca-Cola company scooped up Glacéau for an eye-watering $4.1 ...
Mar 20, 2021 · But it only has a few vitamins in it. So here's the deal. Make another vitamin water, but with more vitamins in it. It's called vitamin2.
Mar 28, 2022 · 50 pushed the brand heavily in commercials, songs, and more. Vitaminwater sales grew from $100 million in 2004 to $700 million in 2007. In May ...
Jul 11, 2011 · Coca-Cola purchased Glace au's vitamin water in 2007 for $4.1 billion. Vitamin water went from annual sales of $350 million to more than $1 ...